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The Basics
Creating links between content is something that all webmasters must learn
how to do, as the internet is all about going from one page to another. The
correct terminology for links is in fact "Hyperlinks", and it is coded using
the <a> tag.
Let us look at a link is actually coded:
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HTML
<a href = "Destination URL">Anchor Text</a>
Result
Anchor Text
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HREF
"HREF" is in fact an acronym for "Hypertext REFerence" and is used to define
the location the visitor is sent when they click on the link. It is used in the
form 'href = "Destination URL"', where the "Destination URL" is the location the
visitor is send to. The "Destination URL" can be defined as a relative or absolute
location.
Anchor Text
The anchor text refers to the text that appears that the visitor can click on.
In the above example the anchor text is in fact "Anchor Text", and is shown in
blue unlined text.
Image Links
In fact the link does not always have to be via text. As you are probably
already aware, you can in fact set an image to link to another resource. This
is done by using <a> tags around the <img> tag, as shown below:
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HTML
<a href = "Destination URL"><img src = "images/exampleImageLink.png" width = "54"
height = "49" alt = "Example Image Link" border = "0"></a>
Result

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Opening a Link in a New Window
You have probably come across links that open a new window when you click on
them. This is used by webmasters when linking to external sources in an attempt
to keep the visitor on their own website. It can be useful in certain circumstances
but should not be overused as this could decrease the visitors impression of your
site.
You can specify a link to open a new window by using the "target" attribute.
This should be used within the starting <a> tags as shown below:
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HTML
<a href = "Destination URL" target = "_blank">Anchor Text</a>
Result
Anchor Text
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